In this episode: WSL’s Wendy Liebmann, CEO, and Candace Corlett, President, challenge the notion that companies cannot anticipate the future in these times. The shopper and retail trends WSL identified and has been tracking for 4 – 5 years are now clearly redefining the retail landscape. They discuss: How powerful shopper movements and new shopper ... Read more
In this episode: Wendy Liebmann talks with Peter V.S. Bond, VP of CPG Strategy and Development for Fetch Rewards, about whether it is possible to build shopper loyalty today, and how important it is to understand where shoppers are on their loyalty journey. They discuss: The critical components retailers and brands need to build loyalty ... Read more
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