Many of the world's biggest retailers and consumer brands use retail consulting services to drive their shopper-centric strategies. Whether to optimize the customer experience through focused workshops, develop new strategies or adapt to the changing retail industry, brands across channels and subsectors can benefit from retail consulting. When you work with a retail consultant, you ... Read more
Retailers and brands know a lot about how Gen Z shops, generally, but what about the ways they prioritize certain categories over others? From WSL report, “Gen Z: The Next Shopper Revolution,” here are a few category insights that surprised us. What Does Gen Z Want More, Enhanced Water or Yogurt? We’ve all been studying ... Read more
There is an accelerating social movement underway that demands more than a “business-as-usual” approach to wellness. Consumers now expect everything they buy to somehow contribute to their overall wellbeing. This presents bigger opportunities for companies already established in health care…but it has also encouraged new competitors. Agile innovators are re-inventing categories and services to deliver ... Read more
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