WSL Search Results
The WSL List: Retailers That Stand Out, For Better & Worse
It’s that time of year when we look back over the past 12 months and assess the retail winners, losers and those in between. This year’s WSL List includes not only big brand names, but it also identifies five themes that inform what we call Shopping Life®. Here’s a sneak...Learn More
The Store Shelf is a Huge Underused Media Center
Retailers are over investing in stores of the future and digital technologies while the shelf, where 91% of consumer packaged goods sales happen, remains an emotional wasteland. Shoppers have emotional connections to the categories they buy, triggered by the benefits they expect from using a product, so why do retailers...Learn More
Driving Consumers to Stores
Beauty Insight // January 22, 2019 // Issue 189 WSL Strategic Retail CEO & chief shopper Wendy Liebmann: “Shoppers go to physical stores for a variety of reasons. ‘I want it now’, because [the product has] run out or because they saw it on Instagram, is still a viable reason...Learn More
Robomart May Resurrect the Strip Mall: Future Shopping Life
If self-driving stores and same-day delivery are the future of Shopping Life®, encouraging shoppers to stay at home, then what will become of traditional (and outmoded) centers? We have a few ideas… but what are yours? We thought Shopping Life® had changed in the last five years, but the next...Learn More
WSL Reports Beauty Mega Brand Gets New CEO
By Jenny B. Fine // January 9, 2019 – WWD Jean-André Rougeot comes from Benefit Cosmetics, where he drove sales to more than $1.5 billion. As chief executive officer of Benefit Cosmetics, Jean-André Rougeot helped propel the brand from a hero-product based business to a full-fledged line with over $1.5 billion...Learn More
Startups Reinvent the Sheet-Buying Experience
By ANNE D’INNOCENZIO // New York AP, January 2, 2019 A new year calls for sparkly new sheets. But shoppers looking for high-quality linens without hurting their budget may want to skip the so-called white sales at mass retailers. A new cast of startups, including Parachute, Brooklinen, and Boll &...Learn More