WslAdmin, Author at WSL

Brands Rethink How Beauty Ingredients May Affect Oceans – Clone

October 12, 2023October 12, 2023 by WslAdmin

WWD / December 18, 2019 / By Allison Collins Advocates of blue beauty say some potentially harmful chemicals should be avoided. Beauty ingredient blacklists may be about to get even longer. For some beauty brands, ingredient no-no lists are evolving from cutting out ingredients that could cause harm to humans, to nixing ingredients that could cause harm ... Read more

Retail Breaks Rules to Follow Shoppers Into the Holidays

January 30, 2023December 5, 2022 by WslAdmin

Blog banner featuring red background with female and male shoppers smiling with several shopping deal coupons floating around them

Retailers are barreling into the height of holiday shopping season, and many are following a new playbook, from Black Fridays that jump the gun to secret sales for reward members. Retailers and brands are following the shoppers wherever they want to go, and getting good at the game. This Holiday Season, Retailers Follow Shoppers, Not ... Read more

Gen Z and Millennials Pave New Retailer Trends in WELLness

January 30, 2023November 14, 2022 by WslAdmin

Teladoc, Fitness Training, Gen Z, and Fitness Apps Banner

We asked shoppers which health conditions they are managing most today, then broke the responses down by generations. The results: members of Gen Z and Millennials are dealing with a range of unpredicted wellness issues. And they’re not all are turning to traditional physicians. Retailers, get in front of this – now. Millennials or Gen ... Read more

The Reimagined Store Won’t Make You Stay. Unless You Want To

December 22, 2022November 1, 2022 by WslAdmin

Retail Reimagined, inclusive displays, customizable clothes, curated products banner

New themes are emerging in today’s more innovative stores, including some of the most traditional chains we shop. WSL’s researchers compare trips to our neighborhood Walmart and Target stores with those from our recent Retail Safari® tours to learn how different retailers are meeting what matters most to shoppers now. Do Stores No Longer Want ... Read more

Why Gen X Could Be Beauty’s Biggest Consumer Base

January 10, 2023October 24, 2022 by WslAdmin

By Emily Dougherty, October 21, 2022 || BeautyInc. - A Publication of WWD Women over the age of 50 have been routinely ignored by marketers for decades. Now, though, healthier and wealthier than any generation of women before them, Gen X is coming resolutely into focus. As American women age, they start feeling invisible and undervalued. This ... Read more

New from WSL: Winning Shoppers During Holiday Price Fright

January 10, 2023October 12, 2022 by WslAdmin

Up to 25% of all shoppers plan to spend less on major holiday purchases this year, our latest How America Shops® survey shows. However, they don’t want to be Grinches about it. Many shoppers are trying to balance their budgets while finding ways to save the season. Here is how they plan to do it, ... Read more

Shoppers Say: “Inflated Prices Are Here to Stay”

January 10, 2023October 11, 2022 by WslAdmin

Our latest How America Shops® research shows a significant gain in the share of shoppers cutting back on spending, but more surprising is how many expect prices to stay high, even if inflation recedes. Shoppers know the cost of operating stores and transporting goods has gone up, as well as (and especially) employee pay. Has ... Read more

Shoppers are Lonely, Anxious. Retail Therapy is a Solution

January 23, 2023September 26, 2022 by WslAdmin

Despite their pursuit of wellness, more shoppers are experiencing new, and unexpected, health issues like loneliness, WSL research shows. Some retailers have been incorporating social environments in their physical stores as a way to reintroduce facetime, but is it enough for shoppers, and what is the role of brands? Shoppers are Lonely. Retail Can Help. ... Read more

Amazon Style’s Phygital Store: What It Means Beyond Apparel

January 10, 2023September 14, 2022 by WslAdmin

Will Amazon’s first phygital clothing store, Amazon Style, encourage a shakeup in other CPG categories? We know from covering retail for decades that what starts in one category extends to other, unexpected areas, so we sent our retail scout to explore. Here’s what she learned. Amazon Is Ready to Restyle Retail, Again The premier of ... Read more

Maesa Launches Itk Skin Care Brand With TikTok Stars Brooklyn, Bailey McKnight

January 10, 2023August 25, 2022 by WslAdmin

By James Manso on August 19, 2022 || BeautyInc. - A Publication of WWD TikTok creators Brooklyn and Bailey McKnight's new Gen Z skin care brand Itk is launching Monday in an exclusive partnership with Walmart as the retailer bids on younger, digitally native consumers. With Gen Z street cred on one hand and brand-building prowess ... Read more

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