WslAdmin, Author at WSL

WSL Predicts Shopper Behavior Based on Past Crises

November 23, 2022April 21, 2020 by WslAdmin

More shoppers, uncertain of their financial security in the COVID-19 crisis, are cutting back on spending and avoiding even the temptation to buy unnecessary items. Old staples are new no-no’s, so a new burden is on retailers and brands to help shoppers feel good about the spending choices they do make. Here’s what our own ... Read more

How Coronavirus Could Change Beauty’s Commitment to Sustainability

November 23, 2022April 17, 2020 by WslAdmin

Companies are doubling down on social issues over environmental. By Ellen Thomas on April 17, 2020 // Beauty Inc. - WWD In a pandemic-stricken world, beauty companies are acknowledging that caring for the planet means caring for people, and vice versa. For the beauty industry, the sustainability conversation often revolves heavily around reducing plastics and packaging, but the widespread economic fallout and ... Read more

Webinar: How America Shops® In a COVID-19 Crisis

November 23, 2022April 13, 2020 by WslAdmin

WSL’s concern continues to be with our friends, family, brands and retailers alike as the world manages this health crisis and transitions to a financial crisis. We are committed to helping you understand Shopping Life® now and what you should be thinking about for the future. If you’re a How America Shops® contract client, you ... Read more

Consumers Will Continue to Embrace Online Shopping After Crisis Ends

November 23, 2022April 10, 2020 by WslAdmin

Wendy Liebmann of WSL Strategic Retail predicted consumers will also cut spending and seek to trade down. By Jean E. Palmieri // WWD, April 9, 2020 Consumer behavior will change dramatically when the coronavirus crisis is finally resolved. That will include a lasting dependence on online shopping and a marked trend toward trading down. In a webinar ... Read more

Can Retailers and Brands Meet Online Shopper Expectations?

November 23, 2022April 8, 2020 by WslAdmin

COVID-19 is causing an unprecedented number of shoppers to order basic goods for delivery, and many have never before purchased these categories online. What is their experience? Will they be omni grocery shoppers in a post-COVID-19 world? The results from our report, How America Shops® in a COVID-19 Crisis. Online Orders are at Record Levels. ... Read more

Retail Brands’ Reckoning: How They Treat Workers Matters

November 23, 2022April 3, 2020 by WslAdmin

BY SARAH MAHONEY // Media Post, April 3, 2020 Much of the COVID-19 crisis has focused on retailer behavior. There’s the good: Opening an hour early, just for seniors! The bad: Forcing employees to work without protective gear! And mostly, there’s a vast in-between, with stores serving customers in a climate where every transaction poses a potentially fatal ... Read more

Gen Z is Redefining Wellness: 4 Must-Know Findings

November 23, 2022April 3, 2020 by WslAdmin

The youngest shoppers, Gen Z approach the wellness movement differently than Millennials because they never had to learn it. Rather, they were born into a world aware of the products and habits that are bad for them, and the choices that are healthier. Now, in the wake of the COVID-19 pandemic, how brands and retailers ... Read more

Business on top, pajamas underneath: Walmart is selling work shirts, but not so many pants

November 23, 2022March 28, 2020 by WslAdmin

BY JACOB BOGAGE // The Washington Post, March 28, 2020 With the rise of video conferences, workers realize they need professional tops, but not bottoms. A few more shelves might be looking bare at Walmarts around the country, or at least a few more bins empty at fulfillment warehouses. Customers are making a run on tops: shirts, ... Read more

Want Brand Loyalty? Then Go for Greener Packaging

November 23, 2022March 25, 2020 by WslAdmin

Our research shows that brand loyalty is low, while the demand for sustainable practices is accelerating. We see the shopper’s attention to sustainability in their preferences for clean ingredients, recycling and re-using, and their attention will quickly extend to product packaging. That presents an opportunity: brands and retailers should use sustainable packaging to rebuild customer ... Read more

Caring During COVID-19 Crisis: Learning from Costco, CVS, Alibaba and Others

November 23, 2022March 18, 2020 by WslAdmin

The most important acts retailers and brands can take while scrambling to adapt to the COVID-19 epidemic are acts of kindness. Based on the results of our recent “Caring Score” research, shoppers are most likely to stick to those retailers and brands that are proving now that they care about their workers and communities. From ... Read more

Thank you for your message.

Subscribe to our Shopper & Retail Trend Alerts.

Thanks for signing up!

Tells us a bit about you.

Thank you. Check your inbox.

How can we help you?

Thank you for your message.

Thanks for signing up`!`

Thank you. `Check your inbox.`