In this episode: Wendy Liebmann talks with Sally Mueller, CEO and co-founder of Womaness, a brand that is changing not only the conversation around menopause and women’s sexual health but also breaking taboos in branding, retail distribution and merchandising. They discuss: How to build a brand through continuous consumer and shopper research How to identify ... Read more
In this episode: Wendy Liebmann talks with Andrea Leigh, former Amazon executive, and founder of The Allume Group, an ecommerce education community, about the future of commerce. They discuss: How lifestage and lifestyle needs coupled with new technologies mean that shopping is now a passive -- rather than an active -- activity. That “always shopping” ... Read more
In this episode: Our own Wendy Liebmann and Paco Underhill, founder of Envirosell, the behavioral research company, discuss how retail must respond faster to social change if it is to keep up with shoppers. Wendy and Paco discuss: What shoppers expect now from retailers and brands What made a good store a decade ago does ... Read more
In this episode: In the final episode of this 3-part discussion, WSL Strategic Retail’s Wendy Liebmann and Candace Corlett, reflect on how shoppers are moving on having survived the chaos, and how companies must reset fast to accommodate them. The implications for retail, brands and service companies are now crystal clear: Retail must restructure (finally) ... Read more
Wendy Liebmann and Candace Corlett, WSL Strategic Retail’s managing partners, continue the previous discussion and talk bluntly about the fact that there is no going back. That longing for the past days of retail – pre-pandemic – is irrelevant and dangerous. They discuss how retail has not been “a happy place” for shoppers for a ... Read more
In this episode: Wendy Liebmann and Candace Corlett, WSL Strategic Retail’s managing partners, discuss key shopper insights from the first six months of the pandemic, surprises and new realities, and how retailers and brands must now move forward. In this first segment of a three-part discussion, they answer the burning question: Will shoppers ever go back ... Read more
We are very excited to announce that the Future Shop Podcast with WSL is officially live across the web! Learn more about it here: What’s the Future Shop Podcast with WSL all about? Our podcast focuses on how shoppers are transforming retail and what you need to do about it. Retail strategist and shopping futurist Wendy ... Read more
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